A fresh new look for a barbecue bar website
The Restaurant Manager of BBQzone Bar had an outdated website that was slow and difficult to update. We were engaged to rebuild the website with a fresh new look to improve branding and conversion.
The result is obviously a better looking website, including:
- A dramatically simplified information architecture, focusing the user journey into the content.
- A greatly enhanced mobile experience, which was enhanced by the improved information architecture.
- A 55% increase in visitor numbers as the website helped increase the bar online reach.